Look beneath the visual design

A website can look modern while carrying obsolete dependencies, inaccessible templates, slow rendering, insecure forms or an unmaintainable content model. Start by measuring architecture, deployment, performance, security and editing workflows before choosing a new visual direction.

SEO is a technical dependency too

Crawlability, canonical URLs, structured data, internal linking, redirects, metadata, page speed and accessible HTML all affect search visibility. Replatforming without a migration plan can destroy useful rankings even when the new design looks better.

Build for the next five years

AL Group treats digital platforms as software products. We can modernise legacy websites, build new content platforms, integrate business systems and establish deployment, monitoring and security practices that remain supportable after launch.

Need help applying this?

AL Group can assess, design, implement and operate the underlying technology rather than stopping at advice.

Talk to an engineer